The Paper Club was created for my Senior Project, the last semester in Graphic Design at Auburn University.

Awarded A Commended
A Commended is the highest grade awarded during Senior Project. It represents professionalism and outstanding design throughout the whole semester.

Deliverables

Tools: Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Relief Printmaking, Procreate, Adobe Lightroom

The Paper Club was created to inspire creativity and bring people together over the love of paper. With one sheet, paper can be transformed into a beautiful design, joyful message, or new idea. At The Paper Club, customers can shop in-house made cards, wrapping paper, pennants, stamps & more while also experiencing design first hand. 

The Paper Bar, located within the store, is an in-house experience with talented designers there to help guest create their custom paper needs. From stationary to wedding invitations, their designers walk guest through each step of creating their custom order. Seeking these services online can be challenging & isolating when it comes to picking types of paper or fonts. The Paper Bar brings a personal approach to design and gives customers the experience to see exactly what they will receive. 

The Paper Club believes that creativity should be fostered at a young age. With every purchase at The Paper Club, a small donation is set aside for the store to host free youth events the 1st Saturday of every month. These events teach children early design skills, spark creativity, and bring the younger generation together to aid in the development of social and fine motor skills. Events range from ages 4-11. The Paper Club is proud to serve its community and continue to spark the love of paper & design.

Identity

In–Store Collateral

The Paper Bar

The Kid’s Club

Marketing

Internal Space

Interactive